Why do we need to provide event specific graphics when we don’t see them often?

When an event is a Multi-Event Application, you will generally not see the event specific launch graphic; however, we must include an event specific graphic for app store purposes to prevent the app from being rejected. This launch graphic also acts as an identifier from past shows and appears when a user launches the app for the first time. Additionally, if there is no event specific launch graphic the app download URL screen will be blank, which could confuse those trying to download your mobile app.

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